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SPECIFIER REVIEW
VitrA

Bathroom Design Ideas from New Website

VitrA, one of the UK’s fastest growing bathroom brands, has launched a striking, intuitive, and multi-functional website designed for all.

The newly launched interactive website from VitrA makes it easy for all customers, from homeowners to architects and retailers, to choose a perfect bathroom. The new website offers intuitive navigation, beautiful imagery and enhanced product browsing through a seamless user experience. Many new features help visitors throughout their bathroom planning journey.

With VitrA Pro, users can create a personal profile and store favourite products in one place. There is also the ability to create projects to group and explore products together and the option to download all the product information in one go or save for a later date.

For the undecided or those at the beginning of their journey who need a little more inspiration, the inspirational ideas section has lots of trend ideas and style solutions, such as how to style a small bathroom, or how to incorporate smart technology.  There is also an exciting blog filled with recent news, designer interviews, latest trends and case studies.

“We have put an enormous amount of effort and resource into this new VitrA site,” says Margaret Talbot, marketing manager for VitrA in the UK, “We are delighted with the result. It makes product information easily accessible to all of our customers – from professionals to homeowners – in a user-friendly and stylish way.”

The new vitra.co.uk website has been designed for all, a philosophy that radiates throughout the company’s portfolio of designer ceramic ware, brassware, furniture and accessories.

VitrA Background

VitrA is part of the Eczacıbaşı Group, one of Turkey’s most prominent industrial groups. Founded in 1958, VitrA is Turkey’s leading bathroom manufacturer. In recent years VitrA has expanded into international markets and over 50% of VitrA’s total output is sold outside of Turkey. From 13 production facilities in Turkey, Germany, France and Russia, VitrA produces a full range of bathroom products including over 5 million pieces of sanitaryware along with complimentary bathroom furniture, baths, brassware and bathroom accessories, which are distributed toover 75 countries on five continents. VitrA UK, based in Didcot Oxfordshire, has been supplying the UK bathroom market for over 25 years and is an active member of the Bathroom Manufacturers Association.

www.VitrA.co.uk 

Tel: 01235 750 990

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