Specifier Review
VitrA launches VitrA Academy

VitrA launches VitrA Academy

VitrA has launched a new online learning site, VitrA Academy which is designed to be an unbeatable professional resource for retailers, installers, architects and designers.

VitrA is one of the leading bathroom companies in the UK, with a reputation for innovation, quality and customer service. Retailer training has always been a key component of the VitrA offer which is now being boosted further with a comprehensive new training resource; VitrA Academy.

“VitrA Academy is designed to be a comprehensive technical hub,” says Marketing Manager Margaret Talbot. “It’s designed to be extremely user friendly and deliver a first-class learning environment from which to better understand the VitrA products from the manufacturing processes through to practical help with installation.”

Information is presented in logical, simple to follow modules and is easily accessible from PC, or portable device. The first two modules covering “Introduction to the VitrA Manufacturing Processes” and a “Guide to VitrA Bathtubs” are already available at www.VitrA-academy.co.uk and will soon be joined by a module about VitrA’s Wall Hung Frames. The new site also contains links to VitrA’s comprehensive product ranges, installation videos and to brochures which can be downloaded instantly or viewed online.

The VitrA Academy is available to view now, and it is easy to create a login without waiting for approval. www.vitra-academy.co.uk

VitrA Background

VitrA is part of the Eczacıbaşı Group, one of Turkey’s most prominent industrial groups. Founded in 1958, VitrA is Turkey’s leading bathroom manufacturer. In recent years VitrA has expanded into international markets and over 70% of VitrA’s total output is sold outside of Turkey. From 13 production facilities in Turkey, Germany, France and Russia, VitrA produces a full range of bathroom products including over 5 million pieces of sanitaryware along with complementary bathroom furniture, baths, brassware and bathroom accessories, which are distributed to over 75 countries on five continents. VitrA UK, based in Didcot Oxfordshire, has been supplying the UK bathroom market for over 25 years and is an active member of the Bathroom Manufacturers Association and the British Institute of Kitchen, Bedroom & Bathroom Installation (BiKBBI).