VitrA Bathrooms, based in Oxfordshire, has welcomed Michael Woods to the VitrA Contracts team.
Michael joins VitrA as Contract Sales Manager (North), responsible for developing existing and new relationships with the Residential House Build sector. Michael brings with him a wealth of experience and industry knowledge from previous National Merchant and Manufacturer roles.
Darren Paxford, UK Sales Manager, said, “Michael will be a familiar face to many of our customers from his previous positions. I am personally delighted to welcome Michael to the VitrA team. He joins us in the company’s 30th year in the UK – at a time of exciting and market-leading innovations. His detailed understanding of the residential sector will be hugely beneficial to both VitrA and our customers.”
Michael said, “I’m delighted and proud to join a Company and team that has such a strong track record in the UK. Homebuilding in the North is booming. It is also fast-paced and multi-faceted. It is exciting to work for a brand with manufacturing control over all its products and such a strong reputation for customer service. I’m delighted to be on board.”
VitrA is part of the Eczacıbaşı Group, one of Turkey’s most prominent industrial groups. Founded in 1958, VitrA is Turkey’s leading bathroom manufacturer.
In recent years VitrA has expanded into international markets and over 70% of VitrA’s total output is sold outside of Turkey.
From 13 production facilities in Turkey, Germany, France and Russia, VitrA produces a full range of bathroom products including over 5.6 million pieces of sanitaryware along with complementary bathroom furniture, baths, brassware and bathroom accessories, which are distributed to over 75 countries on five continents.
VitrA UK, based in Oxfordshire, has been supplying the UK bathroom market for over 25 years and is an active member of the Bathroom Manufacturers Association and the British Institute of Kitchen, Bedroom & Bathroom Installation (BiKBBI).